WTM Design Lab | UX UI Product Design Lab

We design Digital Experiences

A UX UI agency for next billion users

Our Services

Dedicated towards perfection

We are a forward-thinking team of designers and strategists

WTM for Startups

We structure your abstract business ideas and validate their sustainability through the application of User Experience. By designing an MVP through design, our aim is to bridge the gap between your brand’s vision and potential investors.

WTM for Enterprises

We credit ourselves with the ability to deliver our potential to the fullest. Our pixel perfect designs act as supplements to your products/services and increase value.

WTM for Education

The current generation of students relies on digital platforms to unearth their learning. We augment this learning process through design and help the teachers and students through our designing solutions.

The solutions we designed

Our recent projects

We assemble your vision, objectives, strategies, and add crafty designs to your digital platform, enabling an experience which is sensational to the viewer, either a customer, or a partner. WTM Design Lab creates designs that prioritise precision and align with the needs of its partners.

Web application

EstateDekho

Telangana’s robust real estate portal connecting buyers and sellers with rich experience.

Edutech

Cato.tv

Netflix for life skill education.

Website

App

Kulomb

A new way of e-commuting with AI enhancing your travel experience.

AR VR

immex360

Service to create Immersive Experiences to boost customer engagement and interaction in B2B & B2C.

#WTeaMers

WTeaMers aim to bring about a way that will pave an amplified path to your goal, all while quelling the obstacles that you encounter in the way. We strive to bridge the gap between your ideas and the end product by rendering indispensable resources.

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Our daily soup

Knowledge Base

The Criticality of Design in SaaS

By Krish

As acknowledged by Forbes, a relentless focus on the customer is key to success in the SaaS space.But, when you boil it all down, it is easy to realize that nothing else makes as direct an impact on the customer as the design.No wonder so much work goes into a product’s overall design before people even begin to consider it great!If you’re starting to wonder why good design works so well, what constitutes good design, and how a great product can be hindered by bad design, you’re starting to ask the right questions.Let’s dig a little deeper and find these answers.

Actionable Gamification – What You Should Know

By Krish

Games never fail to engage. But have you ever wondered why?Learning about the core drivers of human motivation can give us deep insight into how games strike just the right balance to hold someone’s full attention for long periods.These core drives are described in detail in Yu-Kai Chou’s Octalysis framework. Here’s a quick rundown on the core ideas in the framework.

Mixed Reality In eCommerce – A Whole New Dimension For Businesses To Thrive

By Krish

eCommerce platforms have seen astronomical growth in traffic this year, which has boosted both – the revenues and the number of active customers.But with an increase in demand comes an increase in competition.Capturing a customer’s attention is a lot more difficult today than yesterday. Coupling that fact with the modern customer’s high service standards, it’s safe to say that capturing leads and converting visitors has never been this challenging.A shift in the paradigm of the online business model can further open up the market and give up-and-coming eCommerce startups much more of a chance to thrive.Throwing mixed Reality into the equation might be just what businesses need to tap into a larger chunk of the market.

Why should you use Design Systems in your product?

By Krish

What attracts people to anything? It’s ALWAYS ALWAYS the design.As Steve Jobs rightly said, design is not just what it looks like and feels like, design is how it works. The look and the feel of a product adds value faster than it adds costs. Design is a way of thinking that silently acts as ambassador of the brand.But design can’t stay the same over the years, as there is an evolution in technology, there has been evolution in Design as well and one prime example can be seen how Instagram changed its logo over the years.Having said this, how can we evolve with the design not losing our original style? The answer is DESIGN SYSTEMS.

Pay Later - The new normal

By Krish

Man wouldn’t be where he is in terms of economy if it isn’t for money. Monetary transactions we have these days weren’t always in fashion. It all initiated with Barter system and livestock where you exchange the goods and services. Later on we proceeded to use the precious metal coins and gold for a while to trade and then came the revolutionary paper money that’s been adopted all over the world in same terms in accordance with their country’s money. Alas, Net banking stirred a whole lot and enhanced the digital progress making our transactions tad easier. But the advent of credit cards and debit cards brought an effulgent impact, irrespective of the affluence and people reveled in its use and still continue to do so. Nonetheless, the dawn of ‘Buy now, pay later’ is here now.Pay later is a concept brought in for the users where they make a procurement and pay for it later. We nowadays stumble upon plethora of app with this notion as base. These let the users make a purchase that can be paid later with NO EXTRA COST much akin to the credit card.Some of the most sought out amateur apps are:

We got all the answers

Frequently Asked Questions

How do we function?

• For Startups - We begin indulging in astute designing and creative thinking from the very initial stage. Our goal is to showcase a product that has evolved from an idea. • For Enterprises - We team up with developers from your organization and provide assistance aimed at achieving pixel perfect designs. Our expertise lies in SaaS products, ERP, CRM, eCommerce, Chatbots, Web and Mobile applications. • For Education - We help teachers and students by enhancing graphic study material for online education by application of technologies like Immersive Media, AR, etc.

How can investing in UX Design add value to my product?

With the kind of competition that is present in the market these days, any company needs to achieve excellence in every area of their business model. Although many companies offer excellent products/services, they often fail to keep up to that excellence when it comes to how they present their product. Bad design can often lead to customers underestimating the company’s product/service, which is why not investing in UX is a no-brainer. It can truly make an impact on the customer’s perception of the company.

What is the quality and scope of the designs we deliver?

Have a look at a few of our recent projects in the PROJECTS section. They represent in complete exactness as to the quality you can expect from us.

How does AR (augmented reality) technology help in boosting your business?

Immersive Technologies enable the bridge between the digital world and the real world. For businesses that believe product presentation has an impact on boosting their sales, it should be established that these technologies are a vital tool that enhance customer experience. This fact is also supported by real-world studies. A survey, for example, presents that E-commerce powered by AR is proven to boost sales by 3x compared to the static images.

What are the resources that clients need to provide and what are the UX design deliverables?

A prospective client must discuss or present • Business and organizational goals. • Functional requirements. • Technical specifications. Other resources include: • Previous user experience test results. • User analytics data. • Business reports. Deliverables • User-research document • User persona • Customer journey map • Sitemap • Wireframe • UI sketch • Interactive prototype

Can you help us redesign our legacy enterprise/B2B software?

We are a full-service digital agency and our services range across User Research & Information Architecture, UX & UI Design, Prototyping, and Design Systems. WTM Design Lab is a firm that acts as an independent entity. This enables us to move rapidly, allowing us to avoid the time-consuming bureaucracy of a larger organization, even on projects that are done hand‑in‑hand with Innovation Labs and in‑house UX teams.

Let’s grab a coffee and talk!

Or mail us at hello@waytomountain.com

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